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There’s a lot of talk about a market contraction for TV – maybe not for juggernauts like Apple and Netflix but for small players like HBO, Paramount, etc. Put simply, the rate of spending/thirst for original scripted content meant that a lot of the larger streamers have been in the red for a while and will have to cut back and instead invest in fewer, higher quality series. Mike makes a good point in predicting another rise in reality TV content post-strike – reality tv rose during the last strike and during the pandemic. I feel like a lot of the market analysis on streamers cutting back on the amount of content neglects the idea of low-cost, original, unscripted content such as reality tv, which could definitely fill that void. Just as how movies suffered after the rise of streaming TV, it seems now that streaming platforms could also be cannibalized by the rise of reality TV, especially amongst a young generation with increasingly short attention spans.
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